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pavan8491
06-26-2009, 03:17 AM
Modern Advertising Methods

There are different types of advertising and advertising techniques (http://www.buzzle.com/articles/advertising-techniques/) that are available for promoting products and services. However, here are some of the latest and hottest trends in advertising that are gaining popularity. People are now looking for new types of advertising appeals (http://www.buzzle.com/articles/types-of-advertising-appeals.html). Many of the new-age advertising methods are a result of the advent of the Internet, while some of the trends are just novel ideas that have transformed mundane advertising media into brilliant and witty advertising methods! Internet advertising (http://www.buzzle.com/articles/internet-advertising/) is a vast concept and it entails several sub-types, many of which are only recently introduced. Email advertising (http://www.buzzle.com/articles/email-advertising/) is one of the earlier trends, while the new ones include banner advertising, pixel advertising, blog advertising, keyword advertising and contextual advertising.

Web Banner Advertising (http://www.buzzle.com/articles/banner-advertising/)

If billboard advertising (http://www.buzzle.com/articles/billboard-advertising/) is used on roads, then a similar type called banner advertising is used on the web! Have you noticed the horizontal advertisement strips that are seen at the top of the web page? Web banners are usually constructed using images, or JavaScript, or any other multimedia objects and animations. Web banners are usually link to web pages that are related to the content on the existing website.